To coincide with the traditional Boxing Day “bounce”, the Best Estate Agent Guide will be promoted to millions of consumers with the biggest social media campaign undertaken to date.
The consumer campaign will encourage homeowners to look for the coveted gold and silver medals when selecting an agent and highlights how a listing in The Best Estate Agent Guide is seen as a mark of industry approval.
The Best Estate Agent Guide provides an independent and trustworthy source of information to help homeowners compare agents and find the best in their area, based on the criteria which matter most to them. These criteria are determined by responses from thousands of surveyed buyers and sellers, landlords and tenants, providing a better understanding of their opinions and expectations of the home moving process.
Over 13,000 estate agency brands are independently assessed, through comprehensive data analysis of every single listing that appears on the web over a six-month period, plus Google ratings and Google review sentiment analysis, producing the largest study of its kind every year.
Peter Knight, founder of The Best Estate Agent Guide, said: “We want the public to be as well informed as they possibly can be when it comes to selecting an agent. We look at property marketing, customer service and results, and only the best agents are listed in the Guide.
“Our campaign will bring the Best Estate Agent Guide medals to the attention of millions of consumers and will raise awareness like never before. Being able to display this award is the perfect way to stand out from the crowd and prove your agency really is one of the best.”